We consistently strive to
deliver inspiring & TIMELESS DESIGN

The White Room (TWR) is run by Creative Director Karolina Łoboda. Our philosophy is to fill the void for clients with compelling stories to tell about exceptional products and services that improve our world.

At TWR we work with writers, strategists, developers, photographers and stylists to meet the specific needs of a project. Our experience includes working with clients big and small, local and global. They are visionary entrepreneurs, start-ups, large corporations, artisans and cultural institutions. We create with passion and purpose to help clients grow their business through design. The White Room has been recognized and published worldwide.

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CLIENTS

Corporate –
iSheild Insurance Brokers
Informa
One of a Kind Show
Balderton Capital
TD Bank
CJ Graphics
City Of Mississauga
Deloitte
Neenah Paper
City of Ajax
Momenteam
GTS
MMPI Canada
City Of Mississauga Library
Nigel Denham
Speedy Delivery


Arts & Culture
Naomi Finlay Photography
Tracy Cox Photography
Michael Alberstat Photography
Ingrid Jurek TV & Film
Janna Watson
Art Gallery of Mississauga
Thames Art Gallery
The Indigenous Network
Fine Line Writers
Ed Pien
Black Kite
Noble Content
Parallels FM
Peter Schafrick Photography
Rosenthal Publishers
Heidi Overhill
By The People Magazine


Lifestyle –
Sullivan Owen Floral & Event Design
Baby Brunello
Studio Watson
Julie Charbonneau Design
Frost Design
Studio Munge
Steven Brousseau Design
Connect Resource
Watson Soule
James North General Store


Non-Profit –
Art Gallery of Mississauga
Thames Art Gallery
Sustain Mobility
The Indigenous Network
Humber Valley Village School



Fashion –
Opelle Creative
Biko Jewellery
Pratima Resort Wear
Dalish Cosmetics
Eduardo Mella HMA
Melani Beauty
MC2 Beauty
Beth Nicholson Crago
One of a Kind Show
Sutherland Models
Erin Tracy Bridal & Fine Jewellery
Thieves by Sonja den Elzen
Marlowe
Valentine Rouge Jewellery

ACCOLADES

Online Press–
Communication Arts Magazine
  Issue 50, Fresh Feature (US)
CommArts Exhibit Online (US)
CommArts Web Picks (US)
Graphis Web Picks (US)
Rockport Publishing (US)
GDUSA (US)
Behance Branding Served (US)
How Magazine Online/Website Feature (US)
Applied Arts Magazine (CA)
Coupe Magazine (CA)
Design Edge Canada (CA)
HeyThere Canadian Design Blog (CA)
BP&O / From the Readers No.3 (UK)
The Design Blog (CROATIA)
VSL JRNL (MEXICO)
Mindsparkle Magazine (GERMANY)
People of Print (UK)
First Love Projects (AUSTRALIA)
Love Mom (CA)
We Love Branding (NETHERLANDS)
Gestalten (GERMANY)
The Dieline (US)
Inspofinds
World Packaging Design Society
Women in Canadian Design


Awards
Coupe Magazine
Graphis
Applied Arts Magazine
Unisource Awards
Print Magazine
RGD Design At Work
GDUSA Packaging
Ontario Heritage Trust Award
Communication Arts Magazine
Neenah Paper
Design Edge Canada
NUARs
Branding Served
Mohawk Show


Interviews –
Women in Canadian Design (Coming Soon)
HeyThere Canadian Design Blog (CA)
Communication Arts Magazine
  Issue 50, Fresh Feature (US)
VSL JRNL (MEXICO)
Applied Arts Magazine (CA)
LoveMom (CA)


Judge –
Applied Arts Magazine (CA)
– Design Awards 2013
– Design Awards 2018
– Student Awards 2019
2016 Canadian Regional Design Awards
2018 One of a Kind Show / Exhibitor Packaging Awards

GIVING BACK

War Child Canada:
Our monthly donation helps children in war-affected communities reclaim their childhood through education, opportunity and justice.
Learn More Here

World Vision Canada:
Learn More Here

Services

Branding

Beyond just a memorable logo, good branding increases the value of a company, provides employees with direction and motivation, and makes acquiring new customers easier. So what exactly is a brand? A brand represents the sum of people's perception of a company's customer service, reputation, advertising and logo.

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Art Direction

Those jaw-dropping photos in your favorite magazines and catalogs make it all look so effortless. But as every art director knows, there’s a lot of hard labor that goes on behind the scenes to make those beautiful images happen.

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Packaging

Product packaging plays a more important role in consumer decisions than you might think. A product's packaging communicates many things, from what the product can do for your customers to your company's values.

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Advertising

An ongoing advertising campaign is essential in reminding your existing customers that you're still around. Advertising is the best way to communicate with your audience. Options include newspaper ads, outdoor posters, subway, and transit advertising or a digital campaign to name a few.

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Digital

By having an online presence through your website, you are able to reach more consumers. The more consumers you reach online, the more opportunities you have to make a sale. TWR can produce a variety of websites, including e-commerce, digital ads, or curated instagram feeds, with added motion.

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Marketing

Marketing collateral helps to quickly communicate the key benefits of your business and product to prospective customers in a visually compelling manner. Well-designed marketing materials make a good first impression and speak volumes about your business. Marketing collateral also helps build your credibility. Options include a custom brochure, catalog, kit folder or custom promotional piece.

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Misc

A variety of projects that do not fall into the other categories. They include, wayfinding, signage, posters, illustrations, motion graphics, custom reels, product design, video production, book design etc.

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