Thieves by Sonja den Elzen is a contemporary fashion label committed to sustainability with an avant-garde twist. Our fold-out invitation poster for L'Oreal Fashion Week promoted an upcoming collection. The clothing line is completely made in Canada using organic cotton, linen, hemp, soy, bamboo and tencel/lyocell (wood pulp). With a mix of fine tailoring, easy draping, asymmetry and the texturing of fabric, each piece is sculpted to human form. The White Room worked directly with the designer on various promotional print and web projects to showcase her collection, fashion shows, PR events and retail storefront. This invitation was created for a runway show at L'Oreal Fashion Week.